Hall 1, 3, 4, 5, Stand 1061a, 3128, 4314, 5030
Delicious food your dog deserves. Show your dog just how loved they are with tasty, wholesome, healthy dog food.What is Pure?
A natural, healthy dog food designed to take the stress out of meal times. Simply add water and stir to quickly rehydrate the food and create a healthy, nutritious meal your pup will love.
The delicious food your dog deserves, for longer, happier lives together
Personalise your dog's food
Proactively invest in your pet's health with a nutritious, vet-approved dog food that's trusted by thousands. Discover your dog's recipe today.
Tickets still available for all days - advance ticket discount ends midnight 16 February 2026
